Monthly price in Canadian dollars, plus applicable tax; monitoring is part of every plan. More about website maintenance.
Overview
Why the map results play by different rules
How the map pack works
Search for "dentist" or "electrician" on a phone in Moncton or Medicine Hat and Google tends to display a map and three business listings ahead of any ordinary website. That map pack runs on its own set of signals, and local SEO means strengthening those signals. It applies to any Canadian business that serves people in a particular area, whether that is a single storefront, a mobile trade covering a region or a company with branches in several provinces. The core pieces stay the same everywhere: a complete Google Business Profile, accurate details across the web, genuine reviews arriving regularly and a website that supports every claim.
Improving relevance and prominence
Google sorts local results by relevance, distance and prominence. Distance depends on where the searcher is standing, so we concentrate on the other two. Relevance improves when your primary category is correct, secondary categories are chosen with care, every service is listed and the description reads like a real business wrote it. Prominence grows with reviews, photos, consistent citations and the strength of your website. Part of the job is checking the name, street address and phone details, known as NAP, on directories such as Yelp, Canada411 and industry listings, because a former address or retired phone number sitting on one of them can quietly undercut the profile.
Reviews and on-site signals
Reviews need a routine, not a one-week campaign. Together we create an easy habit of asking every satisfied customer, prepare reply wording for good and bad feedback, and steer clear of practices Google prohibits, like offering incentives or only asking people you expect to be happy. On your website we add LocalBusiness structured data, make sure contact details match the profile exactly and decide whether service-area pages would add anything real. Local SEO falls under our Gold plan, $490 a month for 20 hours. Google alone decides who appears in the map pack, so we commit to the work rather than to a placement.
Benefits
What a complete Business Profile brings through the door
Business Profile optimization, review routines, citation fixes and local schema for companies that serve customers nearby.
01
Business Profile Optimization
Categories, services, attributes, photos and description filled out completely and reviewed on a schedule.
02
Review Request Routine
A repeatable, policy-compliant way to ask for reviews, with reply wording for praise and complaints.
03
Citation Audit
Name, address and phone details checked on directories and corrected wherever they conflict.
04
Service-Area Configuration
Hidden-address setups for mobile businesses, so the profile shows coverage instead of a home address.
05
LocalBusiness Schema
Structured data that states your business details in a format search engines parse easily.
06
Profile Performance Checks
Calls, direction requests, website taps and search views from the profile reviewed for trends.
What's included
Local SEO work on the Gold plan
Details vary from one business to the next, yet each project covers the points listed here. Extras are quoted in writing before any work on them begins.
Two Trees Studio helped me set up and manage my Google Ads campaign. Within two weeks, I started receiving quality leads. I highly recommend this company. Their professional team uses the right tools and strategies to make everything work smoothly and efficiently.
VVladimir FazilovGoogle review
Two Trees Studio has been awesome to work with. Their team provided excellent support for both our website and marketing, always responsive and easy to communicate with. They really know their stuff and made the whole process smooth from start to finish. Highly recommend them.
LLindsay MortonGoogle review
Two Trees Studio is a creative and reliable design team. They helped us consider branding ideas we had missed. Their work quality, attention to detail, and strong skills across different platforms truly impressed us.
SSabrina MarsiyaGoogle review
Two Trees Studio provides reliable monthly SEO support for our website. They regularly improve rankings, optimize content, and monitor performance. As a result, our online visibility continues to grow every month.
AA Plus Counting Services Inc.Google review
Professional, quick, and efficient service at an affordable price. Highly recommend!
Local SEO services near me, wherever you are in Canada
From our Calgary head office we look after Business Profiles for companies in every province, with screen-share sessions and email updates replacing in-person meetings. Our sister offices, Two Trees Studio Vancouver and Two Trees Studio Winnipeg, work with clients in their own regions.
Short answers to what clients ask us most. Tap a question to see our answer.
Have a different question?Write to us and the answer comes from the people who would build your site.
Does local SEO matter if I sell to all of Canada?
TTTwo Trees Studio
It depends on how customers find you. If people search for your service with local intent, such as an accountant or a moving company, your Business Profile matters even when you also sell nationally. If you sell purely online with no service area, the map pack plays a smaller role, and general SEO usually deserves more of your hours. We look at your search data before recommending either.
Can a home-based business have a Google Business Profile?
TTTwo Trees Studio
Yes, provided you meet customers in person, either at their location or yours. Service-area businesses can hide the street address from the public and list the regions they cover instead. Verification still requires a genuine address. Using a mailbox service or a virtual office to fake a storefront breaks Google's guidelines and can lead to suspension, so we avoid it entirely.
Why does a competitor appear on the map when I do not?
TTTwo Trees Studio
Common reasons include sitting closer to the person searching, a better-matched primary category, more recent reviews or a more complete profile. Sometimes the cause is on your side: a suspended or unverified listing, a duplicate profile splitting your reviews, or an address that differs from the one on your website. An audit usually narrows the cause down quickly.
How should I respond to a bad review?
TTTwo Trees Studio
Reply calmly, publicly and specifically. Thank the person, acknowledge the issue without arguing over details and offer a way to continue the conversation privately. Later readers judge your business partly by how you handle criticism. A review can only be removed if it breaks Google's policies, for example spam, a conflict of interest or offensive content, and in those cases you can report it.
How soon do profile changes appear on Google?
TTTwo Trees Studio
Basic edits such as new photos, services or a revised description often show within a few days, although Google sometimes holds changes for review. Movement in the map pack is slower and depends on your category, nearby competitors and review activity. We compare performance data over several months so you see the direction of travel instead of reacting to a single search.
Do citations still help local rankings?
TTTwo Trees Studio
They carry less weight than they did years ago, but they still act as confirmation. When your business details appear the same way across directories, maps apps and industry sites, Google has more confidence the information is correct. Conflicting details create doubt for people and search engines alike. A thorough clean-up followed by occasional spot checks is usually all that is needed.
